Herbert Lui

Herbert Lui

Herbert Lui is exploring the intersection between art and entrepreneurship. He offers marketing services: http://wondershuttle.com/

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103
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15
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Herbert Lui's stories for
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688858587 5ec46a96ec b article
The Content Strategist

5 Content Marketing Lessons From 19th Century Media Moguls

Boost your content marketing strategy with these five content lessons from William Randolph Hearst and Joseph Pulitzer....

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The Content Strategist

5 Reasons Print Is Making a Comeback

Everyone loves a comeback story, and this year's underdog media tale may star an unlikely protagonist: print magazines. So how is this new wave of publishers making print work so well? Here are a few ways they're innovating for the modern age....

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The Content Strategist

7 Ways to Work Better… By Working Less

We can’t create time. It’s finite, and we never seem to have enough. For those looking to beat the clock, here are seven techniques I’ve picked up from experts during my years of freelancing....

Chucky1 article
The Content Strategist

8 Scary Stats for Content Marketers—and What You Can Do About Them — The Content Strategist

What if you realized 30 percent of your content was never read—not even once? Imagine all of the resources spent—and wasted—developing that content. There's no doubt that we're in the dawn of a new content marketing era, but we need to be mindful of what's actually working and attracting eyeballs....

Screen shot 2014 09 09 at 11.46.44 am article
The Content Strategist

Can Conductive Ink Save Print?

Ad Age declared QR codes dead in 2013, and there’s a good chance that you haven’t thought of them since. But the spirit of the QR code—connecting the physical world with the digital world—is not dead, as we’ve seen with the rise of technologies like iBeacon. And now, there’s a...

Shutterstock 64485940 300x199 article
The Content Strategist

New Wave of Curation Platforms Hit Targeted Audiences

A new wave of sites based on topic curation, both human and algorithmic, are creating opportunities to reach targeted audiences....

Crop 1 article
The Content Strategist

‘No Great Speeches to Empty Rooms’: Inside An Elite Content Distribution Strategy

Positivity farms like Upworthy aren’t the only publishers weaving distribution strategies into their DNA. Brand publishers are, too....

Dsc 2022 article
The Content Strategist

Stories by Herbert Lui : Contently

Herbert Lui is exploring the intersection between art and entrepreneurship. He offers marketing services: http://wondershuttle.com/...

Dsc 2022 article
The Content Strategist

Stories for 99U by Herbert Lui : Contently

Herbert Lui is exploring the intersection between art and entrepreneurship. He offers marketing services: http://wondershuttle.com/...

Dsc 2022 article
The Content Strategist

Stories for HYPEBEAST by Herbert Lui : Contently

Herbert Lui is exploring the intersection between art and entrepreneurship. He offers marketing services: http://wondershuttle.com/...

Unnamed1 article
The Content Strategist

Why Clickbait Is Dangerous for Brands

For emerging brand publishers, figuring out how...